Domain Backorder Snapfu

I bid on an expiring domain at SnapNames for $79. This was the minimum bid. I was the only bidder, but somehow the process went awry and SnapNames failed to acquire the domain from Melbourne IT. The domain would go to pending delete, I was told.

Fast-forward to today. The domain was set to drop. I didn’t want to backorder the domain with SnapNames for fear of my bid showing up in their search results. If there are NO other bidders, I believe you’ve got one hour BEFORE drop time to backorder the name with them. One hour is a long time for your bid to be showing up publicly on their search pages.

(Expired domain bids can be placed just before the closing bell, which is more advantageous…)

Long story short: I got the domain name with SnapNames when it dropped. Here’s what happened: my expired domain bid was flipped to a backorder automatically. Fine. But, my bid of $79 also went with it. The problem is that $59 is the minimum bid for SnapNames backorders. I just paid $20 more than I could have.

Here are some lessons:

  • expired domain bids are flipped to deleting domain backorders keeping the SAME bid amount
  • my backorder NEVER appeared on the public search pages like I had thought they would
  • always bid the MINIMUM amount
  • REMOVE the backorders you no longer want… your tastes and requirements change, don’t get caught!

I’m pretty happy I got the domain though in the end 🙂 I didn’t get too burned. Actually, SnapNames came through, although it would have been nice to receive notifications like “Your expired bid is now a deleted domain backorder and TODAY that domain is dropping”, or something like that…

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